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Terms of Service

Last updated: August 2026. These Terms govern use of hawkingads.com and Hawking Ads services. Have counsel adapt for your contracts and jurisdictions (India / USA clients).

1. Agreement

By accessing our website, submitting a form, purchasing an audit, subscribing to tooling, or signing a proposal/SOW, you agree to these Terms and our Privacy Policy. If you use our services on behalf of a company, you represent that you have authority to bind that company.

2. Services

Hawking Ads may provide: (a) Google Ads management and consulting; (b) performance audits and strategy calls; (c) tracking and measurement guidance; (d) educational resources; and (e) software tooling that connects to Google Ads via official APIs. Exact scope, fees, and deliverables are defined in your proposal, order form, or statement of work (“SOW”).

3. Client responsibilities

  • Provide timely access to Google Ads, analytics, Merchant Center, website, and other systems needed for delivery
  • Ensure you have rights to grant such access and that materials you provide do not infringe third-party rights
  • Pay media spend directly to Google (or other platforms) unless otherwise agreed in writing
  • Respond to requests for approvals, creatives, and business context within reasonable timeframes
  • Ensure landing pages, offers, and products comply with applicable laws and platform policies

4. Fees, invoices & audits

Agency retainers, project fees, and tool subscriptions are billed as stated in your SOW or checkout. Audit fees are typically payable in advance. Unless otherwise stated, audit fees may be credited toward the first month of management if you begin a retainer within 14 days of audit delivery. Late payments may result in pause of services. Taxes may apply.

5. Ad spend & platforms

Advertising platforms (including Google) are third parties. Platform outages, policy disapprovals, auction dynamics, and algorithm changes are outside our sole control. We provide professional management; we do not control Google’s systems.

6. No performance guarantees

We do not guarantee specific ROAS, CPA, CPC, conversion volume, rankings, revenue, or profit. Advertising outcomes depend on market conditions, offer quality, creatives, landing pages, budgets, competition, seasonality, and tracking accuracy. Any projections are estimates only.

7. Intellectual property

You retain ownership of your accounts, data, trademarks, and pre-existing materials. We retain ownership of our methodologies, templates, software, and SOPs. Upon full payment, you receive a license to use deliverables created specifically for you for your internal business purposes, excluding our reusable frameworks.

8. Confidentiality

Each party may receive confidential information from the other. Both parties agree to protect such information and use it only for performing under the engagement, except where disclosure is required by law or information is already public through no fault of the receiving party.

9. Acceptable use of the website & tool

You agree not to misuse the site or application, attempt unauthorized access, reverse engineer except where permitted by law, scrape in violation of applicable terms, or use services for unlawful advertising (including prohibited content under Google Ads policies).

10. Term & termination

Unless an SOW states otherwise, monthly services continue month-to-month and may be terminated by either party with 30 days written notice. We may suspend services for non-payment, policy abuse, or unlawful use. Sections that by nature should survive (fees owed, IP, confidentiality, limitation of liability) will survive termination.

11. Warranties disclaimer

Services and software are provided on an “as available” basis. To the maximum extent permitted by law, we disclaim implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

12. Limitation of liability

To the maximum extent permitted by law, Hawking Ads’ total liability arising out of or related to the services shall not exceed the fees paid to Hawking Ads for the services giving rise to the claim during the three (3) months preceding the event. We are not liable for indirect, incidental, special, consequential, or punitive damages, or lost profits/revenue, even if advised of the possibility.

13. Indemnity

You agree to indemnify and hold harmless Hawking Ads from claims arising from your ads, products, landing pages, content, or violation of law/platform policies, except to the extent caused by our willful misconduct.

14. Governing law

Unless an SOW specifies otherwise, these Terms are governed by the laws of India, with courts in Ahmedabad, Gujarat having exclusive jurisdiction, without prejudice to mandatory consumer protections that may apply in your country.

15. Changes

We may update these Terms by posting a revised version on the website. Continued use after changes constitutes acceptance, except where an active SOW requires mutual written amendment for that engagement.

16. Contact

ads@hawkingads.com · +91 8401726073
407, Satvaved Heights, Opp. Eklavya School, Nirant Cross Road, Vastral, Ahmedabad, India – 382418

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